Created to meet the needs of the pub and leisure industry, Artisan is the latest collection to come from the design team at Wilton Carpets; a multi-layer approach that brings new meaning to classic florals and damasks, as well as modern geometrics.
Continuing a stream of new launches from the Wiltshire-based woven carpet specialist, the collection brings contemporary combinations of pattern and colour in styles that bring authenticity, practicality and longevity to demanding hospitality and leisure locations. With a total of 17 designs, Artisan provides an impressive array, as Damian Roscoe, head of creative, explains:
“With Artisan we’ve explored various themes in pattern, using layers and distressed effects on top of scrolls, florals, Damasks and modern geometrics to reveal interesting new details and a textured aesthetic that is both relaxed and practical. Capturing classic looks perfect for heritage interiors, as well as modern geometrics that have a laidback feel, Artisan has something for every style.”
“The relaxed look to the designs is worth focus; highly structured and rigid design can often be too formal, or even look old-fashioned and overly fussy in the often-complex layouts of these locations. Giving Artisan a hand-worked, distressed and relaxed feel that blurs lines and boundaries counters this; while remaining thoroughly usable.”
Available in a sesame palette that features rich hues of gold, moss and ruby, the Artisan collection’s practical colourways continue the collection’s theme of usability in a wide range of hospitality and leisure environments. Working well to complement feature furniture and lighting without being overpowering or brash, it is a well-considered collection that can be used straight off the loom.
Woven in a seven-row quality from a wool-rich 80/20 blend for appearance retention and lasting underfoot performance, all Artisan carpets come standard in a narrowloom width, preferred for tight and complex layouts. As always, thanks to its flexible Wiltshire-based manufacturing, Wilton Carpets can also make any Artisan pattern in broadloom format for large areas, as well as in bespoke colours if required.