Bespoke woven beauty
Blending in perfectly with the traditional period interior and providing an elegant finish in keeping with the fine surroundings, woven masterpieces now adorn a range of areas in the historic hotel.
Client Brief
Set in 10 acres of beautiful walled gardens, Castle Bromwich Hall Hotel is a unique venue with beautiful architecture, transporting guests into a more elegant and simplistic era. Specifically choosing Wilton Carpets Commercial due to its reputation for exceptional quality and the flexibility of a thorough bespoke design service, Castle Bromwich Hall Hotel specified a total of 1200 square metres of bespoke woven axminster carpet in the public areas, corridors, bar, restaurant, bridal suite and executive bedrooms of the hotel.
Creative Approach
Able to withstand the heavy footfall of this popular hotel, each carpet has been designed by Wilton’s design team to complement the hotel’s 17th century beginnings and Grade I listed status.
A striking deep crimson carpet with soft beige pin-dot diamonds flows down the grand carved staircase and continues into the main corridors of the hotel, seamlessly meeting the panelled dining room and changing into a traditional bordered design with larger leaf-inspired diamonds interspersed with the original pin-dots. The same latter design is mirrored in the public bar area and the executive bedrooms, but in a contrasting light colourway of cream and beige, complementing the stunning dark wooden furniture.
Solution Delivered
The design team at Wilton, spearheaded by design manager Julie Robertson, provided a complete design service for Castle Bromwich, working directly with the hotel from the initial briefing stage right through to perfecting the finished product. The carpets at Castle Bromwich Hall Hotel feature an 80% wool 20% nylon pile for superior colour retention and fantastic durability and were woven at Wilton Carpets Commericial’s Wiltshire factory.
With a choice of woven or tufted options in the Ready to Go, FastTrack, Flexiweave and Bepsoke collections, Wilton Carpets Commercial can create carpets in a variety of colours, textures and designs suitable for use in applications from light commercial to very heavy contract.